Do you know the fastest way to grow your clinic’s revenue?
The answer: Increase the number of booked appointments from patients who are calling your front desk.
New patients and the several thousand dollars they each represent are already coming to you on the phone. They’re calling you every day. They call you because they have pain, discomfort, aches, and other problems that you have the ability and the desire to make better. That’s why you got into this business!
But how many of these new patients who call you get lost to your competitors? How many of them give up trying and decide to just “live with” their pain?
We’ve been tracking call data to over 1000 clinics like yours, and we’ve learned two surprising truths:
Surprising Truth #1: Most clinics only answer only 70% of their phone calls. 30% go to voicemail, get put on hold, or never even get answered. That’s hundreds, perhaps thousands of lost calls every month!
Surprising Truth #2: For the average clinic, only 63% of NEW patients who call your front desk actually book appointments and receive treatment. (What if you could increase your conversion rate by just 10% with zero new marketing? How much is that worth?)
Put these two truths together, and you have found your missing revenue: Answer more calls. Get a higher percentage of the new patients to make appointments. Do those two things and nothing else, and your revenue will spike almost immediately.
Your missing revenue isn’t from poor marketing. Your marketing is working. What’s happening is, you’re losing tens of thousands in monthly revenue to a problem you can solve today, right now. And you can do it for less than it costs to take a doctor out to lunch to ask for referrals.
The big question is – HOW?